April: Yes, the word NFT is a popular term, but not many people think about what it really is.
For a long time, people have attached emotional and aesthetic value to physical products, and are willing to pay a lot of money for them. Furthermore, digital products often cannot have the same value because they are easily copied, shared, and stolen.
However, NFT technology changed that, by creating a single, official version in the form of a digital product on the blockchain, allowing artists, musicians, and influencers to earn more money.
For us, NFTs is the way we help fans get to buy authentic items from their idols and for artists to get permanent royalties for their works.
that's what NFT is to us.